| Position: Marketing Manager |
| Reports to: VP of Book Purchasing | Department:Book Operations and Promotions |
| Classification: Hourly/Exempt | Division: |
Job Summary:
Responsible for overall title assortment and sell-through for designated categories. Develops and executes merchandise strategies to achieve category sales and profit plans.
Job Responsibilities:
- Manage & develop book event program.
- Manage & develop book category sign program in coordination with national retail sign program.
- Manage & develop customer incentive programs.
- Create planograms and other merchandising tools as necessary.
- Develop publisher promotional opportunities.
- Work with publishers and suppliers to review opportunities.
- Review sales information on a periodic basis to achieve maximum profitability for marketing programs.
- Communicate merchandise strategies and results effectively within the book department and the overall company.
- Review & select product in designated categories.
Knowledge, Skill and Ability:
- 3+ years multi-store marketing &/or buying experience
- Computer proficiency minimum: Desktop Publishing, Powerpoint, Excel and Word
- Excellent analytical and planning skills
- Excellent verbal and written communication skills
- Understanding of reading material industry
- Must be willing to work in a fast paced environment
- History of creative contribution in the workplace
Education and Experience:
- College degree
- Background in bookselling
|